Serving dealerships across Canada
MORE DEALS.
BETTER TEAMS.
REAL MOMENTUM.
Private Sales Events for Automotive Dealerships
ABOUT US
WE DONT JUST SIT IN THE BOARDROOM AND CONSULT.
We get on your floor, work beside your team, and help you close more deals in 5 days than most dealerships move in a month — while permanently shifting the way your people show up.
THE REAL PROBLEM
MOST DEALERSHIPS DONT HAVE A TRAFFIC PROBLEM.
They have a people problem. When your team is operating from anxiety, pressure, and survival mode, they push customers away.
The energy on your floor is costing you deals every single day. We fix the root cause, not the symptom.
Team Energy & Mindset
Sales people operating from fear and scarcity repel buyers. We shift your team to a state of genuine service and confidence.
Conversion Gap
Traffic without close rate is money walking out your doors. We work deals live, in real time, on your floor.
Leadership Vacuum
When leadership isn't leading from the front, the floor follows suit. We bring the energy that elevates everyone around it.
WHAT MAKES US DIFFERENT
THIS IS NOT A MOTIVATIONS SPEECH.
Other sales event companies bring scripts, hype, and a pitch deck. We bring something different — a complete system that works on your team from the inside out.
MINDSET & ENERGY RESET
Your team will shed anxiety, limiting beliefs, and survival-mode thinking. We replace it with the expanded, service-driven energy that naturally connects with buyers and creates trust.
REAL SALES TOOLS & STRATEGY
Practical, modern communication skills they'll use the next day and every day after. No outdated scripts. Real techniques that work with how people actually buy today.
LIVE FLOOR EXECUTION
We're not in a conference room. We're beside your team on the floor, working deals, coaching in real time, and closing with them — not for them.
URGENCY & EVENT MOMENTUM
We create the energy, the rhythm, and the accountability that makes an event feel like an event — customers feel it, teams rise to it, deals happen.
LEAD GENERATION & TRAFFIC
We help drive and manage qualified leads into your event. More engaged traffic plus a fired-up team equals a different kind of week entirely.
LASTING PERFORMANCE SHIFT
The tools, the confidence, and the new standard your team experiences during the event — they keep them. This is development that compound over time.
THE TEAM
TWO LEADERS. ONE GOAL. ZERO EXCUSES.
CO-FOUNDER & PERFORMANCE STRATEGIST
Sales Psychology · Human Performance · Revenue Strategy
SIMONE HODGINS
With over 20 years in sales, marketing, and business development, Simone brings something most sales trainers can't: a deep understanding of the human side of selling. She knows that peak performance isn't a tactic — it's a state. And she knows how to get your team there.
From building a national automotive warranty company from the ground up, to developing AI-powered lead engagement tools, to training hundreds of sales professionals — Simone has seen every level of the game. Her superpower is shifting how people think, communicate, and show up — creating results that last long after she leaves.
Built & scaled a national automotive warranty company
Designed high-performance lead generation systems
Developed AI-powered lead engagement technology
Trained sales teams to convert at a higher level
CO-FOUNDER & SALES EXECUTION LEAD
Automotive Sales Leadership · Team Performance · Deal Execution
RYAN MCKENZIE
Ryan doesn't manage from a distance. He leads from the front. He's the kind of sales leader who rolls up his sleeves, gets on the floor, and makes things happen — and his team follows because they see him do it first.
His rise through automotive speaks for itself: from sales to Sales Manager to General Sales Manager in under two years. He's built winning teams at AutoCanada, Go Auto, and The Bob Harms Group — and his reputation in this industry is simple: Ryan shows up, and deals get done.
Sales → GSM in under 2 years
Led teams at AutoCanada, Go Auto, Bob Harms Group
Known for building loyal, high-output sales cultures
Leads by example — always on the floor, never from a chair
HOW IT WORKS
WHAT YOUR EVENT ACTUALLY LOOKS LIKE
1.Strategy Call
We learn your dealership — your team, your inventory, your goals. We build an event plan designed specifically for you.
2.Team Preparation
Before the first customer walks in, we work with your team. Mindset, energy, tools, and alignment — they go in ready.
3.Live Execution
We're on the floor with you every day. Coaching in real time, supporting deals, managing momentum and energy across the event.
4.Built to Last
Your team doesn't just perform during the event. They leave with new standards, new tools, and a new level of belief in what's possible.
WHAT TO EXPECT
DEALERSHIPS WE WORK WITH SEE RESULTS IMMEDIATELY.
Other sales event companies bring scripts, hype, and a pitch deck. We bring something different — a complete system that works on your team from the inside out.
5X More Deals in Event Week vs. Average
Measurable Closing Ratio Improvement
Floor Coverage — We're Beside Your Team
Performance Shift That Outlasts the Event
WHO THIS IS FOR
IS THIS YOUR DEALERSHIP?
You want to move inventory faster than your current pace allows
You know your team has more in them — they just need the right environment
You're open to real execution, not just a seminar and a handshake
You want a team that performs at a higher level even after we leave
You're ready to create a culture of confidence, accountability, and momentum
You're tired of sales events that create a spike and then disappear
THIS IS NOT FOR YOU IF...
You're looking for a motivational speaker who fires everyone up for 48 hours and then leaves. Or if you're not willing to have your team challenged and developed at a real level. We are not a quick fix. We are a lasting upgrade — and that requires a dealership willing to do the work alongside us.
If you want real results? We're your team.
READY TO CREATE
REAL MOMENTUM
IN YOUR STORE?
Let's talk about your dealership, your goals, and what a private sales event could look like for your team.
No pressure. No pitch. Just a real conversation about what's possible.